Creating Content For Your Business

I know the feeling of overwhelm, stress and worry when it’s time to create content. I used to feel the exact same way. I’d be worried that my content wouldn’t be ‘good enough’ or ‘appropriate’ or ‘helpful’ even though I’d spent hours (sometimes days) working on it.

It took me a long time to learn, but creating content for your social media doesn’t have to be difficult or overwhelming. The most helpful tip we have found is to schedule our content ahead of time.

Here are our top reasons why you should schedule your content:

  1. Saves you time
    By creating a month of social media content at once, you will stay focused on the task at hand and your creativity will flow to you faster and easier. This is also often referred to as batching tasks, something you can work into your overall work schedule!
  2. Gives you space to create
    If you’re uploading content on the run, you will feel rushed and often, the content won’t be of the best quality. By creating it in bulk, you will have the brain space and a lot of time to create the perfect content with the perfect captions.
  3. Keeps a consistent theme
    Creating your content in bulk with also make it easier to keep a consistent theme across your socials (the aesthetic of your accounts does matter!).
  4. Builds trust with clients and followers
    Having content scheduled will ensure you are always delivering the highest quality content at regular times which your followers (and clients) will love!
  5. Keeps you present
    Social media can drain a lot of our time and usually, that time is outside of business hours. By scheduling your content, you can continue to be present with your family and friends! Win-win for everybody!

I hope this blog post has been helpful and we will speak with you again soon!